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Mobile Messaging still the killer APP for your Cell Phone

There has been a lot of debate about how a company should attract buyers and sellers using mobile marketing. The dilemma using starts will considering an App (like an iPhone App). While the iPhone App looks great as an icon on your iPhone, your buyers may not likely use it the way you think they [...]

March 7, 2010 in Mobile Apps, Mobile Marketing, Real Estate, Real Estate Agents, Real Estate Marketing, Text Messaging

SMS/Text Messaging and MMS Usage soars in 2008

The CTIA just released the Semi-Annual Wireless Industry Survey Results …and it confirms what we already know – WIRELESS CONTINUES TO GROW AND PERFORM IN A TOUGH US ECONOMY. > 270 Million Wireless Users at the end of 2008. That is a year-over-year gain of 15 Million subscribers. Why is this important? Mobile is already [...]

April 1, 2009 in CTIA, General, Mobile Marketing, Text Messaging, Wireless Carriers

Mobile is about Connection (response to the Mobile Marketing Advertising Age article.)

I just posted this in response to a January 2009 article on Advertising Age. Here’s what I had to say about branding in a down market. Mobile services and marketing is the perfect response to protecting a company’s revenue base. The recent news from many ecommerce sites is that they are slightly up… or moving [...]

January 22, 2009 in Mobile Marketing, Mobile Marketing Trends, Mobile Messaging, Print Media Mobile Marketing, SMS, Text Messaging

84% of Americans are Mobile

At the CTIA even in Las Vegas last week, CTIA also stated that in December 2007, President Steve Largent shared there were 255 million wireless users in the U.S., an increase of 22 million subscribers over the previous year. About 84% of U.S. residents have some form of wireless device. He shared industry data about [...]

April 6, 2008 in CTIA, General, Text Messaging, Wireless Carriers