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Mobile is about Connection (response to the Mobile Marketing Advertising Age article.)

I just posted this in response to a January 2009 article on Advertising Age. Here’s what I had to say about branding in a down market. Mobile services and marketing is the perfect response to protecting a company’s revenue base. The recent news from many ecommerce sites is that they are slightly up… or moving [...]

January 22, 2009 in Mobile Marketing, Mobile Marketing Trends, Mobile Messaging, Print Media Mobile Marketing, SMS, Text Messaging

The NEW Year – 2008 Predictions

Every year I start off by outlining my predictions. In the past, many of them have some true and some dissappoint. This year stands to do the same – hold many promises that I hope come to fruition. So here’s a quick list of items I predict will rock the world and others that are [...]

December 31, 2007 in General, Mobile Marketing Trends, Mobile Messaging, SMS, Text Messaging