Mobile Messaging still the killer APP for your Cell Phone

There has been a lot of debate about how a company should attract buyers and sellers using mobile marketing. The dilemma using starts will considering an App (like an iPhone App). While the iPhone App looks great as an icon on your iPhone, your buyers may not likely use it the way you think they [...]

The 5 Modes of Mobile – “Multimodal” as my English associates would say

This is a topic that constantly comes up when discussing mobile marketing and solutions with companies so I figured I should share some of this with our audience. About 3 years ago I heard a term used at a trade show by a European mobile firm and it really resonated with me because it was [...]

84% of Americans are Mobile

At the CTIA even in Las Vegas last week, CTIA also stated that in December 2007, President Steve Largent shared there were 255 million wireless users in the U.S., an increase of 22 million subscribers over the previous year. About 84% of U.S. residents have some form of wireless device. He shared industry data about [...]